これまでに蓄積されたパートナーとの共同マーケティングノウハウやA社の会員基盤を活かし、デジタルマーケティングの全体強化を支援する。
両社のデータの融合
高速PDCA
日本代表戦関心層
再来訪促進層
A社は2017年7月よりJリーグのパートナーとして協賛した。
Jリーグと培ってきた顧客基盤を活用し、デジタル技術を用いて「入場者数増加」と「スタジアム観戦の価値向上」を目指している。
特にデジタルマーケティング分野での協業においては両社データの突合による、顧客可視化・送客・決済のサイクルを構築。
Rating
53
Translation / English
- Posted at 21 Jan 2020 at 11:11
We support strengthening digital marketing as a whole, utilizing the know-how accumulated through joint marketing with partners, and the subscriber base of company A.
Fusion of data of both companies
High-speed PDCA
Public group interested in Japan's national team competition
Public group furthering revisit
Company A is cooperating with J League as a partner from July 2017.
Utilizing the customer base nurtured with J League, we are aiming for 'increased attendance' and 'increased value of stadium viewing' with digital technology.
As for collaboration, especially in the digital marketing department, we are building a cycle of visualization of customers, gathering customers, and settlement by comparing data from both companies.
Fusion of data of both companies
High-speed PDCA
Public group interested in Japan's national team competition
Public group furthering revisit
Company A is cooperating with J League as a partner from July 2017.
Utilizing the customer base nurtured with J League, we are aiming for 'increased attendance' and 'increased value of stadium viewing' with digital technology.
As for collaboration, especially in the digital marketing department, we are building a cycle of visualization of customers, gathering customers, and settlement by comparing data from both companies.
Rating
52
Translation / English
- Posted at 21 Jan 2020 at 10:39
We support overall business scheme in digital marketing, utilising foundation of firm of A with our experience in common marketing knowledge with our global partners so far.
Integrating data for both firms.
High speed PDCA
Interests of games representing Japan
Promoting for revisiting Japan
A has supported as a partner for J league since July of 2017.
To utilise the customer foundation over J league , boosting number of visitors and higher value for viewing in stadium on site are targeted by our digital technology.
Mostly, we developed the cycle of customer visualisation, sending guest and the payment by matching date for both firms on the collaboration over the digital marketing field.
Integrating data for both firms.
High speed PDCA
Interests of games representing Japan
Promoting for revisiting Japan
A has supported as a partner for J league since July of 2017.
To utilise the customer foundation over J league , boosting number of visitors and higher value for viewing in stadium on site are targeted by our digital technology.
Mostly, we developed the cycle of customer visualisation, sending guest and the payment by matching date for both firms on the collaboration over the digital marketing field.
Rating
50
Translation / English
- Posted at 21 Jan 2020 at 10:47
By using cooperative marketing methods and A firm's member basis with its historical partnership, to support the whole digital marketing enforcement.
Fusion of both the firms data
High speed PDCA
Japan's national team interest
Promotion layer of returning visitors
A firm has supported it as a J-League's partner since July 2017.
By using customer basis having been created with J-League and using digital technology, to aim at "increasing visitors numbers" and "raising the value of viewing from the stadium".
Especially, as for collaboration of the digital marketing area, to build up being seen by customers/transporting visitors/settlement cycle by both the firms' butting.
Fusion of both the firms data
High speed PDCA
Japan's national team interest
Promotion layer of returning visitors
A firm has supported it as a J-League's partner since July 2017.
By using customer basis having been created with J-League and using digital technology, to aim at "increasing visitors numbers" and "raising the value of viewing from the stadium".
Especially, as for collaboration of the digital marketing area, to build up being seen by customers/transporting visitors/settlement cycle by both the firms' butting.
Rating
50
Translation / English
- Posted at 21 Jan 2020 at 10:45
Make use of the cooperating marketing know-how with partners and the membership base of A company that have built to support to strengthen over all digital marketing.
Integration of the data between us
High speed PDCA
Tier who are interested in the game of Japan national team
Tier to enhance to visit again
A company has been co-sponsored to J league since July 2017.
Activate the client base that has fostered with J league to aim at "increasing the number of visitors" and "improving the value of watching at stadium" by using the digital technology.
Especially, build the cycle of visualization of the clients, remitting customer, and payment by checking up both data in cooperation of digital marketing area.
Integration of the data between us
High speed PDCA
Tier who are interested in the game of Japan national team
Tier to enhance to visit again
A company has been co-sponsored to J league since July 2017.
Activate the client base that has fostered with J league to aim at "increasing the number of visitors" and "improving the value of watching at stadium" by using the digital technology.
Especially, build the cycle of visualization of the clients, remitting customer, and payment by checking up both data in cooperation of digital marketing area.
Rating
52
Translation / English
- Posted at 21 Jan 2020 at 10:55
We will support the reinforcement of digital marketing using the already accumulated know-hows of joint marketing with partners and the membership basis of A company.
The uniting of both company's data
High-speed PDCA
The part of public which are interested in Japan National Team games
The part of public to promote repeated visits
A company has been cooperating with as a partner J League since July 2017.
Utilizing the customer base that has been cultivated with J League, they aim for "Increase of Admission" and the "Value Improvement of Stadium Viewing" by using digital technology.
Specifically, regarding the cooperation in the digital marketing field, the cycle of "Visualization of Customers"/"Remitting Customers"/"Payments" has been organized by matching both company's data.
The uniting of both company's data
High-speed PDCA
The part of public which are interested in Japan National Team games
The part of public to promote repeated visits
A company has been cooperating with as a partner J League since July 2017.
Utilizing the customer base that has been cultivated with J League, they aim for "Increase of Admission" and the "Value Improvement of Stadium Viewing" by using digital technology.
Specifically, regarding the cooperation in the digital marketing field, the cycle of "Visualization of Customers"/"Remitting Customers"/"Payments" has been organized by matching both company's data.
Rating
50
Translation / English
- Posted at 21 Jan 2020 at 10:45
Leverage joint marketing know-how with partners and A's membership base to support the overall enhancement of digital marketing.
Fusion of data from both companies
High speed PDCA
Japanese interest
Return visit promotion layer
Company A has been a co-sponsor since July 2017 as a partner in the J-League.
Utilizing the customer base and digital technology cultivated in the J-League, we aim to “increase the number of visitors” and “enhance the value of watching stadiums”.
In particular, digital marketing collaborations collate data from both companies to establish customer visualizations, customer transfers, and payment cycles.
Fusion of data from both companies
High speed PDCA
Japanese interest
Return visit promotion layer
Company A has been a co-sponsor since July 2017 as a partner in the J-League.
Utilizing the customer base and digital technology cultivated in the J-League, we aim to “increase the number of visitors” and “enhance the value of watching stadiums”.
In particular, digital marketing collaborations collate data from both companies to establish customer visualizations, customer transfers, and payment cycles.
