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Regardless of where you live, starting up a business and growing it through its early stages is difficult. As the chief strategy officer for SoftLayer, a global infrastructure as a service company, I’ve had the opportunity to mentor hundreds (if not thousands) of entrepreneurs and startups who were selected to join our Catalyst Startup Program, so I often find myself responding to questions about everything from business mechanics and corporate culture in Canada to conflict resolution and branding in Europe. Every startup faces unique trials and tribulations, but I’ve noticed that there is a universality to the challenge of keeping a new business alive through the first few years. Recently, we continued the global expansion of Catalyst into Asia by signing up a few leading web-savvy companies like Stepcase, FilmSkout.com and InfiniteCloset.com, and the first conversations I’ve had with these small businesses are exactly the same as the conversations I have with every other small business I’ve ever mentored. Questions like, “How can we make sure our business is successful?” and “What should we know about taking investments in our business?” aren’t exclusive to a single region or type of business, so I thought I’d take a moment to share four of the biggest survival tips that I think every startup needs to know: 1. The pieces will make the whole successful. Look at your co-founders and early employees as the missing pieces of your business’s puzzle. Your founding team shapes who you are as a company, so your collective strengths need to be both diverse and compatible. As an individual founder, you cannot possibly manage all the different facets of running a business. If accounting is not your strength, bring in someone trustworthy to handle finances. If you’re less business-savvy than the rest, focus on the technical aspect of your product and hire someone else to handle business development.