逆に彼女らを雇う雑誌、企業からみると「使いやすさ」である。出演料が安いし、広告や契約の制約が少ないので、撮影で融通が利く。また、新商品を試してもらえる上にブログで宣伝してもらえる。
日本では、「100億円の経済効果を生み出す」と称された『Popteen』出身の益若つばさと、読者モデルからマルチタレントに成り上がった小森純の様なモデルが注目された。彼女らの特記すべき点は、あらゆるメディアに出演し、人気が出ても読者モデルの地位を守り続けていることである。
Rating
68
Native
Translation / English
- Posted at 01 May 2012 at 02:58
Conversely, from a business perspective for the magazines that hire them, they are "easy to use." Their appearance fee is cheap and they have few advertisement or contract restrictions so they're accommodating in photo shoots. Also, beyond trying new products, they can advertise on blogs.
In Japan models like Popteen's graduate Masuwaka Tsubasa, known for "Creating the 10 billion yen economic effect," and Komori Jun's rise from a "reader model" to multi-talented entertainer have attracted attention. It's important to note that they continue to keep their status as "reader models" despite appearing on every media outlet and becoming so popular.
In Japan models like Popteen's graduate Masuwaka Tsubasa, known for "Creating the 10 billion yen economic effect," and Komori Jun's rise from a "reader model" to multi-talented entertainer have attracted attention. It's important to note that they continue to keep their status as "reader models" despite appearing on every media outlet and becoming so popular.
Rating
50
Translation / English
- Posted at 01 May 2012 at 09:15
On the contrary, why companies use entertainers like them, the reason is "ease of use."
Their performance fees are cheep and the ristriction of their advertisement and cntracts are limitted. So, it's easy to arrange their schedules.
And, they try to use new products and mention it on their blogs.
Masukawa Tsubasa and Jyun Komori, they are considered to create 10 billion yen economic impact in Japan.
Masukawa Tsubasa is a model of magazine "Popteen" by background.
Jyun Komori rose from a readers' model to became a multitalented performer. They are in the spotlight now.
It's surprising that they apper variuous media and maintain their position.
Their performance fees are cheep and the ristriction of their advertisement and cntracts are limitted. So, it's easy to arrange their schedules.
And, they try to use new products and mention it on their blogs.
Masukawa Tsubasa and Jyun Komori, they are considered to create 10 billion yen economic impact in Japan.
Masukawa Tsubasa is a model of magazine "Popteen" by background.
Jyun Komori rose from a readers' model to became a multitalented performer. They are in the spotlight now.
It's surprising that they apper variuous media and maintain their position.
