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Shop Fair Conference: E-commerce Highlights in Indonesia

We went to the Shop Fair event here in Jakarta few days ago, and really had a lot of fun. What grabbed our attention most was the e-commerce fair where we met some very interesting people with great e-commerce ideas. Here are just a few:

Heatwave

Heatwave (pictured below, left) was one of the busiest booths at the shop fair as they gave out a 15 percent discount to all customers who liked their Facebook page at the fair. What do they sell? Women’s shoes, both offline and online. Heatwave is a Singapore-based women’s fashion store, it has been in business for seven years now and has had its online store open for about a year. The fashion store already has a strong customer base in Indonesia as its Indonesian Facebook page has almost 400,000 likes and is averaging about 100 transactions every day.

When ordering online, customers can pay via bank transfer or credit card. And if they order the wrong shoe size they can simply return the shoes to Heatwave (though they must pay the delivery charges). Konek.Us

Konek.Us (pictured below, right) is an interesting Indonesian logistics startup. Its specialty is its COD (Cash on Delivery) service. How does it work? In Indonesia, COD is still the most popular payment system, so if merchants are in need of help to conduct COD, they can use Konek.Us’ service. When someone uses the COD service, the delivery person comes to their house to pick up the product for sale and then delivers the product to the customer. The money is then wired back to the seller after the transaction is completed. Konek.Us can also help you out with unique bird cage product packaging, but it’ll cost more.

At the moment Konek.Us is still focusing on the Jakarta area, but it plans to expand to other cities and provinces in near future. TackThis

TackThis is a Singapore-based company (pictured below, left) that helps online merchants to set up their shopping platform on popular social media and blogs. It also helps merchants out on the payment methods through ATMs and Paypal.

Damian from TackThis commented about the fair:

So far it’s not too bad, a couple of retailers asked about us. The most important part of the fair for us would be its networking event where we can chat and meet with new merchants and interested partners. Deal Going

Deal Going (above right) is an Indonesia-based daily deals aggregator and marketplace website. It recently announced the grand launch of its new feature Discount Mall which we covered a bit yesterday.

Deal Going had Indonesian electronics manufacturer Zyrex acting as one of its Discount Mall merchants. They were giving discounts on new Zyrex smarphones and several other products at the fair. Interestingly, Deal Going also gave away some of Zyrex smartphones as doorprizes for the lucky ones who left their business cards with Deal Going. iPayMu

iPayMu is a company that helps merchants solve their online transaction problems. iPayMu has 87 banks as partners to enable online transactions through ATM and debit cards. It looks to secure deals with bank giants Bank Central Asia (BCA) and Bank Negara Indonesia (BNI) to help with credit card online payments.

iPayMu supports Deal Going’s Discount Mall payment method by establishing Go Pay. iPayMu has had two years of solid preparation before all this and is looking forward to its official launch in the near future. There are also other interesting booths present at the fair, you can check them all out here. I’d say all in all, the fair was quite fun as we could meet up with a lot of the Indonesian e-commerce players at the event. Great to catch up with them, and great to meet and connect with the new e-commerce startups as well. Definitely a good event to meet people.

Other pictures taken at the fair can be browsed below. Readers may recognize Fimela, Tokopedia, and Zalora from past articles here on Tech in Asia.