Conyac で依頼された翻訳結果を公開

Alexa Ranking: In less than one year, Lazada Indonesia is now ranked 53rd in the country. Globally, it is ranked 4,374th.

7. Tokopedia

Launched in 2009, C2C marketplace Tokopedia (1) achieved huge growth across the years. During its third anniversary last August, the team shared with us that they have recorded around 600 percent growth compared to 2011, in terms of total value of transactions processed. I find Tokopedia’s price range feature interesting, as it sorts out the variety of prices available for the same product, making it easy for customers to find the cheapest price there.

Alexa Ranking: Currently Tokopedia ranks 68th in the country. Worldwide, it is ranked at 5,199. 8. Agoda

Agoda is a hotel booking site focused on the Asia Pacific market. Users can search a list of available hotels in a specific city, and then add filter search options like hotel name, price range, hotel facilities, and star rating. Interestingly, Agoda promises to offer the lowest price available online by either matching or beating other online prices shown by users.

Alexa Ranking: Agoda is occupying the 78th spot in Indonesia, with an impressive ranking of 566 globally. 9. Facebook

Wait, what? Yes we are fully aware that Facebook is first and foremost a social networking site, but Indonesians are also using it to sell their goods online too. A research by online payment processor Veritrans and tech blog DailySocial shows that Facebook is among one of the most used sites in Indonesia for people to do their shopping online, it shared the number one spot, in fact, with Kaskus.

Do remember that Indonesia is the fourth largest Facebook nation with 47 million users inside it. Startups like LakuBgt and Onigi are using this opportunity to help people set up their shops on Facebook. Payments can be processed through the social networking site too. Alexa Ranking: Well, it is Facebook we’re talking about. The site ranks second in Indonesia as well as worldwide.

Looking to 2013

There are of course other notable e-commerce sites which are looking to grab a slice of the Indonesian market. Rakuten Belanja Indonesia (pictured below, left) and BliBli (pictured below, right) are among the big names that have graced the country with discounts and ads, and rightly so, looking from the respective company owners. Rakuten is a joint venture between Japan-based Rakuten Inc. and Indonesian media conglomerate MNC Media Group. While BliBli is backed by the nation’s wealthiest conglomerate Djarum Group and one of the biggest banks in the country, BCA. What about daily deals sites in the country? Groupon’s Disdus and LivingSocial (2) are staying on their feet with local rankings of 195 and 324 respectively. A few sites like AdaDiskon still have a grip on the market too, ranking 1,259 in Indonesia.

Unless you have money to burn, an outright daily deals clone sites might not be the best answer. A few Indonesian startups have the guts to be different, putting a few twists on their daily deals business models. They include Uluyu (which has fallen behind the peck), Stilomo, and Yotomo. It remains to be seen if their innovation can bring the excitement back to daily deals businesses. I personally believe that the market is still open for vertical e-commerce sites, and we’ve seen a few of them pop up such as Fresh foods e-tailer RumahSegar (1), babycare e-commerce site Bilna (1), gift site FlowerAdvisor, and Rocket Internet’s fashion online store Zalora Indonesia. Japan-based Sukamart has also arrived as one of the first online grocery stores to offer nationwide delivery services in the country. Indonesian online shopping infrastructure is shaping up for the better as we’ve seen local startups like Eloku and Kirim, which are aiming to solve delivery problems. A handful of promising payment gateway startups like iPayMu, Veritrans, and Indomog have emerged as well. 2013 might well be a good year to start your own e-commerce business.

1. Disclosure: Tokopedia, RumahSegar, and Bilna are part of East Ventures portfolio companies, and East Ventures is also an investor in Tech in Asia. Read our ethics page for more information.

2. Updated on February 12th: We wrongly pointed out that LivingSocial’s site ranking has dropped down significantly. LivingSocial still remains a powerful daily deals site in Indonesia.