「第51回PIショー春2015」が4月8日(水)から10日(金)までの3日間、サンシャインシティコンベンションセンターで開催された。
同展は、豊富な催促ツールやサービス、印刷技術、ITを活用したセールスプロモーションなど最新の商材が一堂に会する展示会。出展社数は210社。
「ネットに勝つ リアル店舗で売るための戦略~価格競争から顧客中心の店舗運営へ~」がテーマ。
会場では、「PRアワードグランプリ2014」や、「2020年に向けた販促品とインバウンド商品展示コーナー」を展開した。
Translation / English
- Posted at 14 Apr 2015 at 17:01
"51st Pl Show Spring 2015" was held in Sunshine Convention Center for 3 days from April 8th Wednesday to 10th Friday.
In this exhibition, the newest sources for business such as a variety of the tools and services for promotion, printing technology and sales promotion by using IT were exhibited. The total number of the companies exhibited was 210.
The theme of the exhibition was "Strategy for the sales in real stores to defeat the sales on Internet~From price competition to management of the stores by focusing on customers".
In the hall where it was held, there were the places for "PR award grand prix 2014" and "sales promotion items and inbound items for 202."
In this exhibition, the newest sources for business such as a variety of the tools and services for promotion, printing technology and sales promotion by using IT were exhibited. The total number of the companies exhibited was 210.
The theme of the exhibition was "Strategy for the sales in real stores to defeat the sales on Internet~From price competition to management of the stores by focusing on customers".
In the hall where it was held, there were the places for "PR award grand prix 2014" and "sales promotion items and inbound items for 202."
Translation / English
- Posted at 14 Apr 2015 at 17:23
"The 51st PI show in Spring, 2015" was held for three days, from Wednesday, April 8 to Friday, April 10th at the Sunshine City Convention Center.
The exhibition was that latest products, those are plentiful demand tools and services, print technologies and the sales promotion using IT, gathered in a hall. The number of exhibition companies was 210.
The theme of exhibition was "A strategy to sell at a real store overcoming a net - Going toward customer-centered store administration growing out of price competition - ".
In the meeting place,"PR Award Grand Prix 2014", "The exhibition area about sales promotion products and inbound products for 2020" and so on were developed.
The exhibition was that latest products, those are plentiful demand tools and services, print technologies and the sales promotion using IT, gathered in a hall. The number of exhibition companies was 210.
The theme of exhibition was "A strategy to sell at a real store overcoming a net - Going toward customer-centered store administration growing out of price competition - ".
In the meeting place,"PR Award Grand Prix 2014", "The exhibition area about sales promotion products and inbound products for 2020" and so on were developed.
Translation / English
- Posted at 14 Apr 2015 at 17:16
The "51st PI Show Spring 2015" held for three days at the Sunshine City Convention Center from April 8 (Wednesday) to 10 (Friday).
The exhibition brings latest merchandise of tools and services, printing technology, IT utilizing sales promotion together. The number of exhibitors are 210 companies in total.
The main theme is ''Sales strategy in real shop to win against the internet store ~From price competition to customer-centric store management''
The "PR Award Grand Prix 2014" and "exhibition corner of promotional products and inbound goods for year 2020 " are deploy at the venue.
The exhibition brings latest merchandise of tools and services, printing technology, IT utilizing sales promotion together. The number of exhibitors are 210 companies in total.
The main theme is ''Sales strategy in real shop to win against the internet store ~From price competition to customer-centric store management''
The "PR Award Grand Prix 2014" and "exhibition corner of promotional products and inbound goods for year 2020 " are deploy at the venue.