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Fotopedia China Launches, Promotes Travel Service eLong in App

Last week you may have read news about Fotopedia’s new iOS photo application showcasing thousands of wonderful images of China, as well as its new partnership with Chinese travel service eLong (NASDAQ:LONG). We followed up with the Fotopedia reps to find out a little bit more about how their apps are being received in China, as well as this new eLong deal. Fotopedia’s most popular apps in China so far have been the Heritage, Fotopedia Japan, and Fotopedia Paris apps. Fotopedia Heritage won the best travel app of the year for China, and interestingly Fotopedia Japan saw more downloads in China than in Japan! With regards to the eLong partnership, which will see Fotopedia promote eLong’s iPad app from within some of its own applications, representatives could not comment on whether there were any financial aspects to this deal. But it wouldn’t really make sense for Fotopedia to promote eLong’s services for free, so my guess is that such a deal is part of their monetization strategy. It’s worth noting that Fotopedia also has a similar partnership with Expedia as well. Personally I really like the Fotopedia apps, especially on the iPad’s larger display. We previously wrote about Fotopedia’s fascinating North Korea app that showcases incredible pictures from that country from photographer Eric Lafforgue.

For a preview of what you’ll get with this latest Fotopedia China app, check out the screenshots below.