[Translation from Japanese to English ] It is designed to respond to the needs of "Editable Lifestyle," which consume...

This requests contains 708 characters . It has been translated 5 times by the following translators : ( ypsudo , ashishjoshi , hmt935 ) .

Requested by toushis at 30 Sep 2012 at 17:27 1623 views
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日本家具産業振興会は、10月17日から19日まで、東京ビッグサイトで開催する 「IFFT」の概要を発表した。9月18日現在で、12か国から305社が出展する。

5回目となる今回は、姉妹見本市「インテリア ライフスタイル(6月開催)」と同様に4人のCreative Directionにより大きくリニューアル。見本市のコンセプトから特別企画、会場構成までが見直された。
特に5つの特別企画は、モノ、デザイン、住まいから店舗までの空間構成に関わる業界関係者のニーズに応えるべく設けたもの。

Japan furniture industries promotional association announced the outlines of [IFFT], which will held at Tokyo Big Site from 17th to 19th October. Today, on 18th September, 305 companies from 12 countries exhibited.
This being the 5th time, similar to the sisters trade fair [interior lifestyle(6th month)], it was a big renewal because of the Creative Direction of 4 persons.
Even the special and meeting organization got revised from the trade fair concept.
Especially 5 special plans, mono, design were established to live up to the needs of business person related to the space organization between residence and the store.

「素材と造作のちから」は、マテリアル・造作家具に焦点を当てた、新ビジネス創出を推進する特別企画。
コンセプトディレクターを務めた建築家の芦沢啓治氏は、「完成品よりも素材や技術にフォーカスした一風変わった展示になると思う」と話し、今回はアクリル、組子などの出品があると説明した。
また、「友達の家に行くと本棚の中身が気になるように、われわれ建築家は、ほかの建築家のバックヤードにどんな素材があるのかが気になる」と、6人の建築家が注目するリソースを展示する企画も発表した。


"Power of Raw Material and Creation" is a special project to promote the creative new business, focusing on material and creative furniture. Keiji Ashizawa, the architect who worked as a concept director, said, "This exhibit will be unique, in the way that focuses more on the material and technique rather than the finished piece." He added that acrylic and kumiko products will be displayed this time. He also introduced a project to display the resources which six architects are paying attention to, saying "In the same way as being curious of the contents of a friend's bookshelf, we architects wonder the material contained in the backyard of other architects."

リノベーションなど消費者が理想の空間や暮らしを編集する“編集型ライフスタイル”のニーズに対応する。
特別企画ではそのほか、日本のものづくりとデザインの融合、世界が注目するトレンドの貴重なプレビュー、テキスタイルと貴重なヴィンテージ家具による空間演出、など、多彩な内容が用意される。

会場構成の新ゾーニングには、NORDICコーナーが初登場し、北欧アイテム・製品が並ぶほか、6月のILSでも人気を集めた注目ゾーンがIFFTでも展開され、最新のデザインプロダクトの動向を紹介する。

It is designed to respond to the needs of "Editable Lifestyle," which consumers can edit the ideal space and lifestyle with renovation.
In addition to this, the special project presents a variety of topics including the integration of Japanese production and design, precious preview of remarkable trends, and space production by texture and vintage furniture.
NORDIC corner was newly introduced to the new zoning, which is a structure of the venue. There will be Northern Europe items and products and the spotlight zone, which caught a lot of attentions at ILS in June, at IFFT. You will discover the trends of latest design products.

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